[Infographic] Employment Branding in 2018: A Fortune 500 Revenue Generator

There is a direct correlation between strategic talent acquisition, employment branding investments and greater revenue. Throughout our research and experience in the human capital industry, we've come to find that today's talent (who are candidates and customers) now respects employment brands as much if not more than consumer brands – that “popular” doesn’t always translate to a quality employment brand in the eyes of your talent, and that the bells and whistles of PR cannot compensate for strategic talent acquisition and talent management.


The following infographic explores how industry leaders have aligned employment branding with the greater business – ultimately, to generate greater revenue as well as fulfilled, trusted and empowered workforces.

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Topics:
Candidate Experience Employer Branding Company Culture Employee Retention employment branding

WilsonHCG Research Institute®

At WilsonHCG, we believe it’s important to help our clients understand the trends affecting the human capital industry today, and to help them prepare for what will happen tomorrow. We founded the WilsonHCG Research Institute® to look at new developments and emerging trends, and to explain what they mean to your organization.