An effective way to market your company is through the art of storytelling. However, even the best writers can experience a creative standstill.
For that reason, business leaders should continually refine their storytelling abilities.
During an interview with reporters from the Business Journals Leadership Trust, Ken Bowles, CFO at WilsonHCG, shared his tips on how you can hone your storytelling skills.
Bowles said to “keep things authentic and simple.” He also suggested adding a personal anecdote to humanize your stories.
Read the full article here.
About WilsonHCG
WilsonHCG is an award-winning, global leader in total talent solutions. Operating as a strategic partner, it helps some of the world’s most admired brands build comprehensive talent functions. With a global presence spanning more than 65 countries and six continents, WilsonHCG provides a full suite of configurable talent services including recruitment process outsourcing (RPO), executive search, contingent talent solutions and talent consulting. TALENT.™ It’s more than a solution, it’s who we are.
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